Excellent
4.7/ 5
based on 1 067 reviews
Comfort that charms and a print that casts a spell. The Hex Appeal Comfort Briefs are handmade in our Dundee studio, bringing you witchy style, magical softness, and sustainable support for every body.
Designed to sit smoothly on your skin with no itchy tags, these briefs are sensory-friendly and perfect for daily wear — whether you’re hexing your ex, cosying up with a book, or just wanting underwear that actually feels good.
Made from soft organic cotton with a gentle stretch, they move with you while keeping their shape. Pair them with the matching Hex Appeal Comfort Top for the full set of enchanting underwear.
Handmade in Dundee, Scotland 🦋
Sizes 3XS–10XL
Hex Appeal witchy print
Organic cotton with added stretch for comfort
Soft, breathable, and sensory-friendly
Smooth waistband — no digging or itching
Gender inclusive design
Debz (Wilde Mode founder) is 5ft 3", UK size 16/18, and wears an XL brief.
Measurements: Chest 47" / Waist 40" / Hips 47"
Wash inside out at 30°C (cold wash)
Avoid tumble drying
Do not bleach
Iron inside out on low heat if needed
No dry cleaning — love it gently!
🌿 Please note:
This product is handmade especially for you as soon as you place an order, which is why it takes us a bit longer to deliver it to you. Making products on demand instead of in bulk helps reduce overproduction, so thank you for making thoughtful decisions!
Comfort that charms and a print that casts a spell. The Hex Appeal Comfort Briefs are handmade in our Dundee studio, bringing you witchy style, magical softness, and sustainable support for every body.
Designed to sit smoothly on your skin with no itchy tags, these briefs are sensory-friendly and perfect for daily wear — whether you’re hexing your ex, cosying up with a book, or just wanting underwear that actually feels good.
Made from soft organic cotton with a gentle stretch, they move with you while keeping their shape. Pair them with the matching Hex Appeal Comfort Top for the full set of enchanting underwear.
Handmade in Dundee, Scotland 🦋
Sizes 3XS–10XL
Hex Appeal witchy print
Organic cotton with added stretch for comfort
Soft, breathable, and sensory-friendly
Smooth waistband — no digging or itching
Gender inclusive design
Debz (Wilde Mode founder) is 5ft 3", UK size 16/18, and wears an XL brief.
Measurements: Chest 47" / Waist 40" / Hips 47"
Wash inside out at 30°C (cold wash)
Avoid tumble drying
Do not bleach
Iron inside out on low heat if needed
No dry cleaning — love it gently!
🌿 Please note:
This product is handmade especially for you as soon as you place an order, which is why it takes us a bit longer to deliver it to you. Making products on demand instead of in bulk helps reduce overproduction, so thank you for making thoughtful decisions!
Our current turnaround is 2-3 weeks
Our current turnaround is 2-3 weeks
We have a 30-day return policy, which means you have 30 days after receiving your item to request a return.
To be eligible for a return, your item must be in the same condition that you received it, unworn or unused, with tags on, and in its original packaging. You’ll also need the receipt or proof of purchase.
All intimates are non-returnable.
We have a 30-day return policy, which means you have 30 days after receiving your item to request a return.
To be eligible for a return, your item must be in the same condition that you received it, unworn or unused, with tags on, and in its original packaging. You’ll also need the receipt or proof of purchase.
All intimates are non-returnable.
🏳️🌈Born in 2018, Wilde Mode is a gender inclusive, body positive, eco-conscious brand creating bold, sustainable underwear, clothing, and accessories for all humans. We don’t do boring — we do you, proudly handmade with love (and a little mischief)!🤪
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